FreshMenu is one of India’s pioneering cloud kitchen startups, delivering chef-cooked gourmet meals from its network of 72+ satellite kitchens across Bengaluru, Mumbai, Delhi NCR, and Kolkata. FreshMenu CEO and Founder Rashmi Daga launched the company in September 2014 in Bangalore, building it into a brand that has served over 10 million customers. Unlike food aggregators such as Swiggy or Zomato, FreshMenu is an online restaurant that prepares its own meals in-house and delivers them fresh to customers within a short radius of each kitchen. Under Daga’s leadership, the company has raised over $45 million in funding and achieved an annualized revenue run rate of INR 150 crore (~$18M) as of FY2025.
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FreshMenu Competitors
FreshMenu operates in India’s rapidly growing cloud kitchen and food delivery industry, estimated to reach $2.84 billion by 2030. The key competitors of FreshMenu include:
- Rebel Foods (Behrouz Biryani, OvenStory, EatSure) – India’s largest cloud kitchen company
- EatClub Brands (Box8) – full-stack cloud kitchen with 150+ kitchens across 5 cities
- Curefoods (EatFit) – Bengaluru-based healthy food cloud kitchen platform
- Biryani By Kilo – premium biryani delivery chain in 22+ cities
- Swiggy – food delivery aggregator with its own cloud kitchens (Swiggy Access)
- Zomato – food delivery and dining-out aggregator
- InnerChef – chef-curated meal delivery startup
- Licious – direct-to-consumer fresh meat and meals platform
Rashmi Daga – Quick Facts
Rashmi Daga Net Worth 2026 – FreshMenu CEO Salary
As of 2026, Rashmi Daga’s net worth is estimated at approximately $3–5 million USD. As the founder and CEO of FreshMenu, which has raised over $45.2 million in total funding and is valued at approximately $27.5–30 million, Daga holds a significant equity stake in the company. Her exact salary and compensation details from the privately held company have not been publicly disclosed. However, as the founder-CEO of a venture-backed startup that is still in its growth phase, her compensation likely consists primarily of equity rather than a large cash salary.
FreshMenu CEO Compensation (Estimated)
FreshMenu Net Worth 2026 – Is FreshMenu Profitable?
FreshMenu is not yet fully profitable but is close to breakeven. In FY2024, the company reported operating revenue of INR 120.95 crore (~$14.5M), a remarkable 72.2% year-over-year increase from INR 70.21 crore in FY2023. Losses narrowed to just INR 8.06 crore, a 20% reduction from the prior year. As of FY2025, FreshMenu has achieved an annualized revenue run rate of INR 150 crore (~$18M) and is targeting INR 200 crore in FY2026. The company hit breakeven at the unit economics level in 2019 and has been steadily improving overall margins since its dramatic turnaround from near-collapse.
FreshMenu Financial Summary (FY2024)
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FreshMenu CEO Email Address | Rashmi Daga Contact
Below are the official contact details and social media profiles for FreshMenu CEO Rashmi Daga:
Career & Education – Company, University, & College
Rashmi Daga’s career spans over two decades across IT, FMCG, education, e-commerce, and food technology. After completing her PGP from IIM Ahmedabad in 2003, she joined IBM India as a Business Manager handling B2B sales with an extensive portfolio of corporate and government clients. She then moved to Johnson & Johnson Medical (LifeScan) as a Regional Sales Executive, gaining valuable FMCG experience from December 2005 to December 2007.
In January 2008, Daga joined TutorVista Global Pvt. Ltd. (a K Ganesh-backed ed-tech venture) as VP Operations, where she stayed nearly 3 years scaling operations. She then bootstrapped Afday.com, an online curated art marketplace, in 2011. After running it for about 15 months and achieving INR 5–10 lakh in monthly revenues, she shut it down as it could not scale further. She subsequently took a brief role as SVP Sales at Bluestone.com (an online jewelry startup) from March 2013 to October 2013, followed by a stint heading sales at Olacabs from December 2013 to July 2014. In September 2014, she founded FreshMenu.
Rashmi Daga Career Timeline
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Education
Rashmi Daga Wiki – Age, Family, & More
Rashmi Daga (age approximately 45–46, born c. 1980) was born in Kolkata, the “City of Joy.” She grew up in Delhi and went on to study Electrical Engineering at Delhi College of Engineering (now DTU) before pursuing her PGP at IIM Ahmedabad. Details about her husband and family life remain largely private. She is known as a resilient entrepreneur who has navigated multiple career pivots across industries including IT, jewelry, education, cab aggregation, and food technology.
Notable Achievements & Recognitions
- Forbes India W-Power Trailblazer – Recognized by Forbes India for entrepreneurial leadership
- IIM Ahmedabad Young Alumni Achiever’s Award – Honored by her alma mater for building FreshMenu
- DCE DTU Fraternity Forum Women Entrepreneur of the Year 2024 – Award for women entrepreneurship
- Near-Death Turnaround – Saved FreshMenu from near-collapse when the Swiggy/Zomato aggregator wars devastated cloud kitchens (2018–2020)
- 10 Million+ Customers Served – Built FreshMenu into one of India’s leading cloud kitchen brands
- Proprietary Tech Stack – Developed in-house technology platform for real-time kitchen monitoring, supply chain management, and unit-level P&L tracking
Before founding FreshMenu, Daga also launched Afday.com in 2011, an online marketplace for curated art and craft products. Though the venture generated INR 5–10 lakh in monthly revenue, she decided to wind it down after about 15 months when she realized it could not scale significantly.
(Suggested: Swiggy CEO Email & Net Worth – Sriharsha Majety)
About FreshMenu
FreshMenu (legally Food Vista India Pvt. Ltd.) is an Indian cloud kitchen company founded by Rashmi Daga in September 2014 in Bengaluru. Unlike food delivery aggregators, FreshMenu operates its own kitchens and employs in-house chefs who prepare meals fresh for each order. The company offers 300+ SKUs spanning global cuisines — from Asian bowls and wraps to Indian thalis and desserts — delivered to customers within a short radius of each satellite kitchen.
FreshMenu Funding History
FreshMenu operates 72+ cloud kitchens across 4 cities (Bengaluru, Mumbai, Delhi NCR, and Kolkata), employing approximately 300–400 people. The company has served over 10 million customers and processes 500,000+ monthly active orders. FreshMenu’s proprietary technology platform — built in-house over a decade — manages real-time kitchen performance, order tracking, supply chain logistics, and unit-level profit-and-loss analysis.
Frequently Asked Questions (FAQ)
Who is the CEO of FreshMenu?
The CEO and Founder of FreshMenu is Rashmi Daga. She founded the cloud kitchen startup in September 2014 in Bengaluru, India. A graduate of IIM Ahmedabad and Delhi College of Engineering, Daga has led the company through multiple funding rounds totaling over $45 million and has grown it to 72+ kitchens across four Indian cities.
What is Rashmi Daga’s net worth in 2026?
As of 2026, Rashmi Daga’s net worth is estimated at approximately $3–5 million USD. Her wealth is primarily derived from her equity stake in FreshMenu (Food Vista India Pvt. Ltd.), which is valued at approximately $27.5–30 million. As FreshMenu is a privately held company, her exact compensation and shareholding are not publicly disclosed.
What is FreshMenu CEO’s email address?
FreshMenu CEO Rashmi Daga’s official email address is [email protected]. She can also be reached via Twitter/X at @RashmiDaga and on LinkedIn. The company’s headquarters is located in Koramangala, Bengaluru.
Is FreshMenu still operating in 2026?
Yes, FreshMenu is actively operating as of 2026. The company runs 72+ cloud kitchens across Bengaluru, Mumbai, Delhi NCR, and Kolkata. After facing a near-shutdown crisis during 2018–2020 due to intense competition from Swiggy and Zomato, FreshMenu staged a remarkable turnaround under Rashmi Daga’s leadership, achieving an annualized revenue run rate of INR 150 crore in FY2025 and targeting INR 200 crore in FY2026.
How much funding has FreshMenu raised?
FreshMenu has raised a total of $45.2 million across 8 funding rounds from 20 investors. Key investors include Lightspeed Venture Partners, Zodius Technology Fund, Growth Story, and Florintree Advisors. The most recent round was a $6.5 million Series C led by Florintree Advisors in April 2022.
What makes FreshMenu different from Swiggy or Zomato?
Unlike Swiggy and Zomato, which are food delivery aggregators connecting customers with third-party restaurants, FreshMenu is an online restaurant that operates its own cloud kitchens. The company employs in-house chefs, controls the entire food preparation process, and delivers chef-cooked gourmet meals directly to customers. This full-stack model gives FreshMenu complete control over food quality, menu curation (300+ SKUs), and customer experience.
Article last updated:January 2026March 2, 2026
Disclaimer: All information presented in this article has been compiled from publicly available sources, including company press releases, news reports, and verified databases. FreshMenu is a privately held company and does not publicly disclose financial details through regulatory filings like SEC. Net worth figures are estimates and may vary by source. This content is provided for informational purposes only and does not constitute financial or investment advice.